Horns and Heroes

I’ve spent a lifetime around people who passionately pursue the perfect body. In my younger days, I was a dedicated gym rat and trained shoulder to shoulder with Olympians, top college athletes, and professional athletes, all who looked like they were carved out of stone like statues of Greek gods and goddesses. My motivation in...

The Nike story actually begins well before Jordan, however. It began when legendary Oregon track and field coach, and co-founder of Nike, Bill Bowerman began trying to make a better track shoe. In 1948, Bill Bowerman moved his family to Eugene where he took the head coaching job for the track and field team at...