The cover of Joe Louis's booklet "How to Box." Red cover with photo of Joe Louis in a boxing stance with 50 cents.

Joe Louis Barrow, known as “The Brown Bomber,” was arguably the greatest heavyweight boxer of all time. His career spanned from 1934 to 1951 and he reigned as the Heavyweight Champion of the World from 1937 until his temporary retirement in 1949. During that time, he successfully defended 25 consecutive title defenses, a record for all weight classes and the longest single reign of any boxer in any class in history.

Louis was also considered the most influential boxer in history because his cultural impact extended well beyond the ring. He was the first African American to achieve hero status in the United States, largely in part because of his defeat of Max Schmeling in 1938, which was seen as a victory for the U.S. over the Nazis. Another of his great passions was golf. In 1952, Louis was invited to play a PGA Tour event in San Diego as an amateur on a sponsor’s exemption. Up until that time, a bylaw in the PGA Tour rulebook limited membership to “white Americans.” The bylaw was removed prior to the event, allowing his historic participation as the first African American to play a PGA Tour event.

This booklet is a wonderful “how-to” manual on boxing from the Champ, and includes photos and specific strategies and instructions.


To view this issue in PDF format, check out How to Box on The Strongman Project.

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